Jordan's Skinny Mixes
The Ask:
Quite simply, Altura acts as an extension of the internal Skinny Mixes marketing team. With our weekly status, we serve as studio overflow, executional creative, campaign conceptors, sales support, retail experts and more!
Altura Value:
Be one with the team.
Our relationship with our client partners at Skinny Mixes started with a single project: the internal Skinny Mix team was mid rebrand, hard at work on packaging updates, and brand updates scheduled to launch in Q2 of 2024. However, there was a simultaneous need for a Q1 2024 brand campaign that would bridge the old and new look, create awareness and drive sales. Altura was brought on to concept, execute and edit the campaign. From there, the relationship grew. Over the past 1.5+ years, we’ve designed, customized and QC’d 60+ bottle labels, countless elements for paid and organic media, sales sheets, website support, and more.
The Result:
A seamless integration into the SM marketing team. We’ve allowed their team to focus on some bigger asks, while filling in the executional gaps, and providing support to the whole team.
Created flavor-specific label design and mechanicals for 60+ labels in 5 months.
Designed and executed Amazon Brand Store refresh that garnered a +16% WOW conversion lift on week 1.
Drop Us A Line
Ready to chat, or have some questions? We’d love to get to know you, your brand and your needs.