Chef Bobo
The Ask:
After a 5-year relationship with the Chef Bobo family of brands, it was time to turn our eye to corporate branding for parent brand Chef Bobo.
Altura Value:
Show the parent company some love.
Having a 5+ year relationship with the founder of Chef Bobo meant we both understood his likes and dislikes and the standards were unbelievably high. We’d be fibbing if we said this was a quick turn. In reality, this project lasted months and dozens of rounds of revisions. We understand the branding of a well-loved brand isn’t easy. We’re also quite stubborn and wouldn’t give up.
The Result:
Approximately 13 months after the start of the project, we have a new Chef Bobo brand complete with a beautiful tradeshow booth, website and a logo the founder loves so much he immediately ordered branded polo shirts. If that’s not a sign of approval, we don’t know what is.
AAF Judge’s Choice ADDY Award Winner & Silver Addy Fox River Valley, WI
A brand bold enough to stand on its own,
but complementary enough to play with others
Drop Us A Line
Ready to chat, or have some questions? We’d love to get to know you, your brand and your needs.